Hey friends!
Saw some of you were looking for ideas for getting leads.
Here's a quick tip I recommend to my partners that has had big success:
- The leads aren't cold.. They're lukewarm and easier to sell into another meeting.
- You can meet them at multiple price points, including landing with something small and expanding over time.
- Maximize what they already have in place.
- They're naturally invested into their marketing, as they're already driving awareness!
Substitute radio with other mediums as you choose,
Here's a draft script
I recommend to keep it short, sell a consultation / meeting as it's likely a hyper-local strategy.
Of course, edit this to fit your situation but I used something similar when I was cold calling businesses.
"Hey _________, I've only got a couple of minutes but I wanted to reach out. Got a minute?
I heard your ad on the |MEDIUM|, but when I searched I noticed XYZ.
We help businesses just like yours ensure that your business is positioned to capture those who search for your services and stop them going to your competitors.
I was upset when I couldn't find your business and I'd love to give you a free consultation to show you how you can make sure you appear in search."