521: Personal Branding | Libby Gill
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Executive coach, leadership expert, and award-winning author – Libby Gill guides organizations to build a culture based on an inspiring vision of the future. We are so lucky to have such an enthralling guest join us this week. Libby speaks on the 3-step process: Clarify the vision for life (professional and personal), simplify the pathway for yourself (we clutter lives with things that don’t matter), then execute! Personal branding. Even if you work for that big company- they have the logo and the brand, but who are you?! Yes, it is tough to try and promote yourself when you’ve never been visible. Whether it be analysis paralysis in saying, “What will people think of me? They’re going to think I’m bragging,” or perhaps the old sales excuse of “I can promote anyone but myself!”. This is a recipe for hunger. Become more confident in your expertise and realize that you have something to say. This is marketing. Self-promotion is not a bad thing.
Libby has been featured on NPR, the Today Show, in the New York Times, Time Magazine, and The Wall Street Journal, and she is now here with you today on the Conquer Local Podcast. Libby is an awarding winning author of SIX books:
- Leadership Reckoning: Can Higher Education Develop the Leaders we Need
- The Hope-Driven Leader: Harness the Power of Positivity at Work
- You Unstuck: Mastering the New Rules of Risk-Taking at Work and in Life
- Capture the Mindshare and the Market Share Will Follow: The Art and Science of Building Brands
- Traveling Hopefully: How to Lose Your Family Baggage and Jumpstart your Life
- HR Directions
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Are you an entrepreneur, salesperson, or marketer? Then, keep the learning going in the Conquer Local Academy.